21 May 08 Topics, widget dashboards, demographics we’ve been busy!
Well I haven’t updated this blog for a while, basically because we have been so busy working on our Social media monitoring service.
We have added some great features which I really should let you all know about!
-Topics. We now analyse all the snippets/mentions we have gathered about our clients brands for key topics. You can view a Topic cloud or sorted list showing the key topics around your brands.
-Widget summary- It is now possible to completely customise your summary page. You can select the reports/graphs you want to see, drag and drop them around the page and minimise them. A great way to get a snapshot of what is going on with your brands.
-Sentiment enhancements- We have made some changes to our sentiment algorithms and further increased accuracy.
-Mentions limit- We used to price based on the number of mentions. We have removed this restriction and now there is no mentions limits! It doesn’t matter how much data we have to process for your brands we won’t be charging you extra. Our base package now comes in at £259 a month and you can track 3 keyphrases/brands. We also offer a white label system for agencies and larger clients where they can track as many phrases /brands they want for a fixed fee.
Coming soon-
-Report scheduler and designer (design your own reports and have them emailed to you when you want them!)
-Demographics- Find out which countries your brands buzz is coming from, whether the source author is Male or Female and what age they are!
We are pretty excited and so are our clients… When I look back at the improvements we have made over the last 6 months I am immensely proud.
There are more and more people knocking on our door everyday as companies are starting to realise the wealth of information they can harness from social media. There is real buzz around social media monitoring and measurement at the moment as anyone else noticed 
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