Sentiment Metrics

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30 Jul 10

There was no eviction last Friday, so to keep the Big Brother audience happy, three new housemates joined the house – Jo, Laura and JJ.   This was after Andrew and Corin mumbled / sang / mimed / ‘(I’ve Had) The Time of My Life’ from Dirty Dancing to the live audience standing outside the house.

The performance was the final bit of a Glee-style task for the shopping budget.  It was choreographed by temporary housemate Andrew Stone from Pineapple Dance Studios.

Figure 1: Boys buzz volumes – 21/7 to 27/7

A quick look at the buzz volumes for the most-talked about housemates showed John James led the boys and Josie the girls.

Figure 2: Girls buzz volumes – 21/7 to 27/7

The John James / Josie ‘he likes her – she likes him’ carry on – well carried on – in a non-committal kind of way.  As Caiomhe had walked out last week – the love triangle was squared for a moment – then JJ was added to the mix.  On Monday, the tension between the two bubbled over and after an ‘exchange’ of words’ John James tried to leave the house by the fire exit.  The production crew persuaded him to stay.  Then love finally struck – for now.

There’s definitely been a bit of John James / Josie fever in social media.  But Corin is the new bookie’s favourite to win at 2/1.

Figure 3: Topic cloud for the Big brother discussion – 21/7 to 27/7

There’s also been a buzz around the start of the ‘Ultimate Champion’ series which will start after the finale of this series.  Chantelle and Preston have been touted as potentials to join previous ‘uber’ housemates to find the ultimate winner.  (Big Brother Blog 27/7)

So, back to this years’ housemates who nominated Ben, Steve and John-James for eviction on Friday.  Dave was added to the list for breaking the rules on discussing nominations.  Steve won the ‘Save & Replace’ task and put up Andrew, who last week was one of the bookies’ favourites to win.  But the tide may be turning. Davina McCall told the BB website: “I think he’s tricky. I think he’s got a gameplan. His whole thing recently, he always does the thing that will win him the popular vote.”  (Digital Spy 26/7)

Figure 4: Sentiment expressed towards nominated housemates – 21/7 to 27/7

Ben is the bookies favourite to go at 4/7. Looking at the sentiment analysis it will be a close run thing and Dave could be the curve ball this week and be voted out.


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