You can see a screenshot of the new look and feel here, but I promise its even better when you use it live, why not contact us for a demo or trial :

http://www.sentimentmetrics.com/v2.gif

Please vote for us!

http://www.upshotinstitute.com/upshot-50.html

Influencer Reports.
 
It is now possible to seperate influencers by channel type: Blog, Forum, News or Website.
 
Below the influencer chart is a summary of each influencer, their authority, the number of times they have mentioned your brand and they key topics they discuss. A screenshot is also shown of their site.

Comparison Reports.
 
The comparison report has now been completely overhauled.
 
You can select from any of your brands, and compare their buzz and sentiment aswell as seeing a Share of Voice chart. You can save different comparison reports, and quickly reload them with one click. As with all our other charts these are easily exportable as an image for use in compiling your own reports.

Full size

Channel Reports.
 
A new report introduced in this release, allows you to view the % breakdown of mentions about your brand(s) from different channels. Including Blog, Forum, News, Website.
 
You can then drill down to the data to view all mentions from each channel.
 
Full size
 
Please contact us if you have any questions or would like to see a demo of these features.

When you set up a brand phrase, or keyword to monitor aswell as the usual AND and NOT operators there is a separate list box that allows you to select language.  We will then retrieve data for that language, of course using our demographic report, you can filter down data even further. So for example Spanish data from Spain, or Spanish data from Latin America…

French data from Canada etc…..

 If you are interested in this or have any questions please contact us

Workflow and data collaboration.

Next to every mention there is already a take action button which allows you to reassign sentiment and delete mentions. There is now also a “flag for response”, or “post idea” option.

You can post items to yourself or to other users on your system , or user groups.

There is a new Actions screen where you can view actions assigned to you, created by you, or participated in by you. You can respond to team members here, and view all responses.

This functionality lets you to go beyond monitoring and measuring media and allows you to keep a full audit trail on how you, or other team members have participated.

We did some comparisons across three of the terms they were monitoring and here are the results (terms not shown to protect their clients)!To get the raw numbers of social media mentions and online media mentions I checked in Sentiment Metrics reporting interface and database manually.

To get the raw numbers on Google blog search I did an advanced search. Selected the last month of data , English, and entered the phrase in the exact phrase box. Once the search was run I clicked the links at the bottom of the page until I got to the last page of results as their result count can not be trusted. I then recorded the number at the bottom of the page “In order to show you the most relevant results, we have omitted some entries very similar to the XXX already displayed.” As this shows their entire index for this phrase without duplicates. See: http://people.oii.ox.ac.uk/escher/2008/02/28/google-blogsearch-howto/   Section: Second problem: total results estimate.

To get raw numbers from Technorati I ran the query and looked at the numbers chart in the bottom right and added the total manually.   

Obviously there is a lot more to Sentiment Metrics than just raw numbers such as our Sentiment, Demographic and influencer analysis. However on just the simple metric of raw numbers you can see for all three terms we outperformed the two blog search engines. Our client was happy to confirm this!

However It is now possible to select reports, charts and data from our realtime social media monitoring dashboard and download neatly compiled PDF reports with a wealth of business intelligence.

Ideal for marketing departments, agencies or for showing to your clients!

Please contact us for example reports or a demo

We have added reports showing the demographic breakdown of mentions. This includes location, age and gender breakdown. You can also select to only view data from a certain country and/or gender and/or age range. What to know what 20-25 year old men living in the US think of your brand? Or maybe 10-15 year old women in the UK? Now you know!

Why not contact us for a demo or trial?

We have added some great features which I really should let you all know about!

-Topics. We now analyse all the snippets/mentions we have gathered about our clients brands for key topics. You can view a Topic cloud or sorted list showing the key topics around your brands.

-Widget summary- It is now possible to completely customise your summary page. You can select the reports/graphs you want to see, drag and drop them around the page and minimise them. A great way to get a snapshot of what is going on with your brands.

-Sentiment enhancements- We have made some changes to our sentiment algorithms and further increased accuracy.

-Mentions limit- We used to price based on the number of mentions. We have removed this restriction and now there is no mentions limits! It doesn’t matter how much data we have to process for your brands we won’t be charging you extra.  Our base package now comes in at £259 a month and you can track 3 keyphrases/brands. We also offer a white label system for agencies and larger clients where they can track as many phrases /brands they want for a fixed fee.

Coming soon-

-Report scheduler and designer (design your own reports and have them emailed to you when you want them!)

-Demographics- Find out which countries your brands buzz is coming from, whether the source author is Male or Female and what age they are!

We are pretty excited and so are our clients… When I look back at the improvements we have made over the last 6 months I am immensely proud.

There are more and more people knocking on our door everyday as companies are starting to realise the wealth of information they can harness from social media. There is real buzz around social media monitoring and measurement at the moment as anyone else noticed

Sentiment Metrics now also shows reports on photos and videos recently uploaded concerning your brand. This was originally driven by hotel customers in the hotel review monitoring package, but we have added this to our core service.

We have also added Competitive intelligence reports. You can now view the sentiment of comments of your brand versus your competitors , also the share of voice your brand receives compared to your competitors. This is something one of our large cell phone/mobile phone manufacturing brands was keen to see added to our real time dashboard, so we listened and implemented!

We have some exiting new reports planned, and some new metrics we are investigating adding, but more about that soon!